We see opportunity:
- In the improvement of industry communication and transparency.
- In the manner we market our services… Direct marketing and cold calling has a limited effectiveness, as evidenced by the industry's fill rate.
- In the recognition of providers as a limited, but critical resource
- In free exchange of information that leads to the best match for a given client's need.
- In the recognition that the pursuit of the "sold day" leads healthcare facilities and buyers to question how value is added to the relationship.
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